Yucca Fins: Marketing Kits
To support Yucca’s brand growth, I created a suite of marketing kits, including a Sales Kit, Fin Catalog, and Press Kit.
The creation of the sales kit and fin catalog allowed for streamlined B2B pitches and product positioning for retail partners, while the press kit curated brand assets and core messaging for media and editorial features.
In all cases, the kits ensure visual and messaging consistency across all channels to strengthen brand equity and market positioning.
Creative direction & design: Elisa Massenzio
Sales Kit
Fin Catalog
“Elisa consistently delivers stunning work that elevates our brand, always with professionalism, timeliness, and clear communication.
Her honesty, creativity, and reliability make every collaboration seamless and stress-free.”
— Nicole Browning, Marketing Director
Press Kit
