Fundamental Fractional Design

Fundamental builds large tabular models that allow enterprises to uncover predictive insights from their data. As an embedded design collaborator, I partner with their internal team to ideate, refine, and execute design across brand, event, and digital touchpoints. This helps Fundamental scale their design output for high-impact moments like marketing activations, customer initiatives and brand development.

Design: Elisa Massenzio, Ryan Romero, Lewis Latham
Art Direction: Ryan Romero, Lewis Latham
Renderings: Meloq Arai
Designed using Illustrator, Figma and Magnific.